Loft Music is proud to announce their latest high-profile collaboration with Sony. The Jiro Vega track ‘Aqua’ will provide the soundtrack to the worldwide advertising campaign for PlayStation 3 game Gran Turismo 5, as well as being included on the game itself.

‘Aqua’ features the production work of Loft Music’s John Elliott and Andrew Archer of Trafik fame. After success with their Trafik moniker and their recent third studio album ‘None but the Brave’, John Elliott and Andrew Archer decided to work with Vega on a side-project away from the confines of their successful band name.

Such is the success of the collaboration, the Miles Dyson remix has been chosen as the lead song to soundtrack the major promotional advertising campaign for what is being called ‘the most anticipated video game of the year’.

‘Aqua’ and Loft Music will again be put on a worldwide platform and hope to gain maximum exposure not only in the gaming but also in the advertising arena, especially in this traditional pre-Christmas games push period.